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Ep 44: Kyle McCann | Jumping Ship | Canyon Bicycles US‪A‬

44
44:66

Kyle McCann is the digital marketing manager at Canyon Bicycles USA. In this episode, we talk about his winding career path from sport fishing, to Facebook, to Canyon. He shares about the lessons he's learned personally and professionally along the way.

We talk about passion behind your work, niching vs being a generalist and bikes.

Follow Canyon and Kyle:
@canyon_na
@kaptainkyle11

A mountain biker looking into the monitor of a video camera

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43
44:65

Ep 43: Mary Kate Baumann | The (huge) Social Dilemma | GOAL ZER‪O‬

Featuring
Mary Kate Baumann
Senior Marketing Strategist, GOAL ZERO
About

Your Guidebook to Producing Creative Work that Actually Delivers

In 2020, Port Side launched this podcast to address a challenge we were facing ourselves: understanding how to make video content that was not only creative but truly effective.

What started as a search for answers has taken us on a journey of 200+ episodes, exploring every facet of the outdoor marketing world.

Our goal is to take you behind-the-scenes with experts from the active/outdoor industry as they share insights about producing creative work that delivers. If you’re seeking insights from some of the sharpest minds in the business, you’ve come to the right place.

Have a guest in mind? Let us know

Be quick to listen, slow to speak

Give the audience a reason to care

Lead with empathy

Goal first, story second

Ask harder questions

Bellingham, WA
360.383.7721
cole@portsidepro.com
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