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Backcountry Marketing

EP 74: Colton Jacobs | Finding Work as a Photographer | Colton Jacobs Photography

A classic freelance problem

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In this episode, Colton Jacobs, a Seattle-based adventure photographer shares his thoughts on finding and keeping clients. Colton has shot with many brands such as Filson, K2, Hest, and many other reputable brands.


He answers some of the following questions: Does your portfolio matter? How do you use social media? Does cold calling work? How do you manage the feast or famine cycles? 


This question is an age-old question in the freelance community. Many photographers get into the photo business for the love of the craft, not the business. However, being able to navigate the world of business can seem like a necessary evil in the pursuit of passion.


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