What if you could go back in time and ask a founder what they thought about the future of their business?
In this episode, Jensen and Nikolai from Ombraz Sunglasses talk about their startup journey, but also look to the future and do what founders do, dream. Where could they go? What do they want to become? Who are they? At some point in every founders journey they start to ask themselves these questions. It's these answers that are crucial for a companies success.
From the episode:
"After the product, the brand is the most important aspect of our business. We strive to perfect it."
"We are about creating a product that has longevity. We want it to be the last pair of sunglasses you're going to buy."
"We try to be as genuine as possible with everyone we work with and during everything we do."
"We are not trying to shove a product down your throat in our marketing. We are trying to really tell a story about who we are not only as as company, but as people in general."
"We're letting our customer take the lead as to where (what industries) we expand the company."
Follow Ombraz:
@ombraz
Episode Sponsored By:
Darby Communications
https://www.darbycommunications.com/
@darbycomm
Produced by:
Port Side Productions
@backcountrymarketing
@portsideproductions
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What started as a search for answers has taken us on a journey through nearly 200 episodes, exploring every facet of the outdoor marketing world. Along the way, we didn’t realize that this podcast was helping shape our own approach to creating video work that actually delivers the results our clients need.
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